First we talk about the idea and we will start with the rough sketches. In the begginning of the process I usually start with the thumbnail sketches to figure out the character. After that I continue with the roughs.

Next, I will add colors to the character and as an optional part, expression sheet so that the character appears more "alive".

Models are done once the character is fully approved. I am adding basic rig, and hand painted textures if needed. Character created this way gives even more clear version of the story behind since you can pose it and edit later on.

As an optional element I can create a 2D turnaround sheet in traditional way. Frame to frame animation will take a lot of time, but it will give great results and provide different insight in the same character. I can also create short 2D action animations as well.